The 2020 Subaru Love Promise Community Commitment Award

We've been nationally recognized for our dedication to our community and the Subaru Love Promise.

We're honored to receive the 2020 Subaru Love Promise Community Commitment Award. This award nationally recognizes Subaru retailers who are making the world a better place while demonstrating an outstanding commitment to supporting passions and causes in local communities. These efforts are focused in important areas such as the environment, community, health, education, and pets.

The 2020 Subaru Love Promise Community Commitment Award

What is the Subaru Love Promise?

Subaru and our retailers believe in making the world a better place and the Subaru Love Promise is our vision of respecting all people. This is our commitment to show love and respect to our customers and to work to make a positive impact in the world.

Subaru Loves Pets

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Subaru Loves the Earth

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Subaru Loves Learning

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Subaru Loves to Help

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Subaru Loves to Care

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Pets

Whether they live in our homes or in the wild, Subaru is committed to keeping all animals safe and healthy.

A partner since 2008, Subaru has donated close to $14 million to the ASPCA and helped support nearly 1,000 pet adoption events, resulting in more than 11,500 adoptions to date.

Environment

Loving the environment means more than loving the great outdoors. It means working to preserve it.

Over a decade ago, Subaru became the first U.S. auto manufacturer to become zero-landfill, and now, in collaboration with the National Park Service and the National Parks Conservation Association, Subaru is leveraging that same environmental expertise to help the National Parks reach zero-landfill too.

Education

It’s our goal to make the pursuit of knowledge available to as many minds as possible.

Total donations to teachers: $92,233
Over 200 teachers adopted
More than 15,000 students impacts

Community

In a perfect world, hunger would be history and hope would be commonplace. We believe a perfect world is possible.

Subaru and Meals on Wheels America worked together to make volunteering easier, by launching a tool called the Meals on Wheels Online Volunteer Drive.

Health

We should all have a chance to lead a healthy life. We’re aiming to give as many people that chance as we can.

Subaru has donated more than $4.5 million dollars to
Make A Wish, helping to grant 610 wishes in the U.S.

 Subaru Love Promise Heart

Love Promise Stories from Hicks Family Subaru

Subaru and Hicks Family Subaru believe in making a positive impact on the communities in which we live and work. We uphold that belief through our Love Promise Community Commitment. Every month, we select inspiring stories from customers and partners from around our area who strive to support our collective commitment and feature them here

Shop Local Support Campaign!  –  Charlie H

Unprecedented times call for extraordinary action! These challenging times have placed an enormous amount of pressure on our community's small to medium-sized locally owned businesses. Many have been forced to make difficult decisions as they were mandated to close as "non-essential" businesses under our county's stay-at-home order. These local businesses were born out of the determination and hard work of their founders who often started with good ideas and found creative ways to bring their dreams to reality! One way to help drive some revenue into their hands when their doors are closed is through the support of gift card and gift certificate purchases. Putting much needed cash in the business owner's hands today can make a huge difference as they manage their finances through the unknown duration of the current crisis. Hicks Family Subaru, as part of the Hicks Automotive Group, launched the "Shop Local Support Campaign" for April with a $10,000 commitment to match any gift card or gift certificate purchased in support of a small to medium-sized locally-owned business located within 100 miles of Corpus Christi. Any supporter of a locally owned business would simply purchase a gift card/gift certificate, email us a copy of the receipt and the gift card/gift certificate and we would match their support by purchasing a gift card/gift certificate of equal value from the same business! The "Shop Local Support Campaign" was launched on social media and through local television news coverage on April 7th and within one week had already driven $20,000 of much needed liquidity ($10,000 from the Hicks Automotive Group and $10,000 from local supporters) into the hands of the local businesses! Over forty-five locally owned businesses received support during the first wave of the campaign. One local supporter captured the true essence of the campaign by posting, "Your event on Facebook game me so much inspiration to give back to our community and small businesses...y'all are amazing!" A local registered nurse on the front lines offered up her thoughts with "this is an amazing incentive your company is doing! Way to support our local people! God bless you all!" On April 14th, the Hicks Automotive Group extended the campaign by committing an additional $10,000 in support of the "Shop Local Support Campaign" to broaden the reach to more locally owned businesses in need of our community's support. At the conclusion of the campaign, the Hicks Automotive Group will present all of the matching gift cards/gift certificates purchased through our donation to our local first responders and the essential workers who are working tirelessly to keep us safe and healthy during this health crisis. Hicks Family Subaru and the Hicks Automotive Group are grateful for your support of our family business since 1973 and look forward to this "Shop Local Support Campaign" helping us pull each other through these challenging times...together! https://www.kristv.com/news/coronavirus/hicks-auto-group-helps-small-businesses-with-gift-card-match-program


My purchase  –  michael m

This is my story in a nutshell; For the last two months I have test driven and researched various vehicles with several salesmen. Nathan by far was the most respectful, courteous, attentive, and motivated person (salesman). He was very informative, patient and answered every question with a sense of urgency during those two months! Nathan made sure my Crosstrek would be ready as promised on Friday January 10. I just returned from San Antonio and my friends/family were very impressed with my NEW vehicle and sales experience that I shared. The Crosstrek drives effortlessly but powerful. My time with Nathan as a representative of Subaru Corpus Christi will be shared at every opportunity it becomes a topic of conversation! Keep up the terrific team partnership! Please forward this message to Mr Hicks at Hicks Family Subaru. Honesty, integrity and respect were of the utmost! Thank you for allowing me to share my experience.


Hicks Family Suabru: Arbor Day 2019  –  Annalisa Y

Hicks Family Subaru attended Gloria Hicks Elementary School for an Arbor Day tree planting event. Nueces County Master Gardener's Club and the St. John Paul The Second-High School Gardener's Club also assisted with the planting. Loving the environment means more than loving the great outdoors. It means working to preserve it. Subaru Love The Earth is Subaru and Subaru retailers' active commitment to work to preserve the environment for generations to come. In the spirit of the commitment 700 new live oak trees were planted across Corpus Christi to celebrate Arbor Day.


Hicks Family Subaru:Pride Corpus Christi 2019  –  Annalisa Y

Hicks Family Subaru, along with the Mosaic Project, celebrated Corpus Christi Pride week. The event included pageants, parades, dinners, a comedy show, a private screening of Rocket Man, and a block party. The Mosaic Project is a non-profit organization dedicated to educating the local community on the history and cultural contributions of the LGBTQIA+ individuals, both past and present, while providing a network of resources and support for LGBTQIA+ indivduals in South Texas.


Hicks Family Subaru: Subaru Cares Event  –  Annalisa Y

Hicks Family Subaru, along with the Triumph Over Kids Cancer Organization (TKOC) came together at Driscoll Children's Hospital to have a day of joy and hope for the pediatric oncology patients in the Corpus Christi community. Patients enjoyed a pizza party accompanied by a magician, games, face painting, and giveaways. Among the giveaways were art kits provided by Subaru and blankets of Hope that had messages of hope and inspiration for the children and their families. The Triumph Over Kids Cancer Organization is dedicated to improving the lives of children by raising their spirits, raising the publics awareness, and funding research to improve treatment andsurvivability of pediatric cancers.


Hicks Family Subaru Grand Opening  –  Annalisa Y

Hicks Family Subaru celebrated our grand opening to the city of Corpus Christi on April 26 and 27. On April 26 Hick Family Subaru officially cut the ribbon and held a reception for attendees. The reception included refreshments and a food provided by Hi-ho truck. Among attendees were Charlie Hicks and family, The Triumph Over Kids Cancer Organization, Bishop Carmondy, Rich Yanella (Regional DM for Subaru), and PAAC members. Following the ribbon cutting ceremony, a grand opening celebration ensued on April 27. The grand opening celebration offered free micro-chipping to 100+ dogs, nail trimming, dog training, Subaru giveaways, and FREE pet adoptions. Refreshments were provided as well as shaved ice from Wienerschnitzel and Kona ice. Hicks Family Subaru made it possible for 7 of the 9 dogs brought in to find new homes through adoption.